Brilliant media planning is what we do!
Or, what we do is leverage the best forms of traditional media alongside the most rational and direct hitting digital/online strategies – within available budgets, supported by research, owner’s experience and our experience working with hundreds of retailers and thousands of campaigns. “Brilliant” is easier to say though.
How many commercials should I run?
What time of day?
How should I be advertising for the upcoming holiday weekend?
Should I run and email campaign? A direct mail campaign? Both?