Social media advertising allows in-depth targeting to reach defined audiences. Tango Meta Blueprint Certified specialists create and manage sophisticated campaigns focused on generating measurable activity and brand awareness.
Posts aren't seen by more than a handful of people regardless of how many followers one has unless they're made into paid ads.
Wide Reach: Ads run on Facebook, Instagram, Messenger, and the Facebook Audience Network.
Strategic Placement: Appear in 14 key locations, including Marketplace, Stories, and Newsfeeds.
Engaging Formats: Use image, video, carousel, and slideshow ads to capture attention.
Advanced Targeting: Reach users by demographics, geography, interests, and behaviors.
Custom & Lookalike Audiences: Use customer data to find new potential buyers.
Sources:
*Social Media Today **Statista ***https://foundryco.com/tools-for-marketers/
✝https://www.forbes.com/sites/forbescommunicationscouncil/2021/10/18/how-to-use-instgram-to-build-asuccessful-social-commerce-strategy/?sh=59f1eac923f6