Point of Purchase (POP) signage strategically places signage throughout your retail space, to increase sales, reinforce your brand messaging, and increase customer recall.

Increases Sales: Strategically placed signage boosts impulse purchases and drives higher sales by highlighting product features, benefits, and promotions.

Reinforces Brand Messaging: POP signage helps strengthen brand recognition and recall, keeping your brand top-of-mind for customers.

Enhances Customer Experience: Provides helpful information, such as product details, directions, and pricing, improving the overall shopping experience.

Targeted Messaging: Allows businesses to tailor messages based on location, department, or customer segment, ensuring the content is relevant and impactful to the right audience.

77% of respondents - almost 4 out of 5 - have previously had trouble finding a business due to poor signage or no signage 91% of shoppers said that signs influence their decision to make a purchase

Sources:
*Custom Neon **International Sign Association Survey